Learning from the Blog Action Day story
I’d been wondering how much we could learn in just one day – last Monday, the 15th October. Blog Action Day.
Now with over 23,000 blog posts written there was clearly a lot of learning going on – and just a bit more than I could hope to digest. But I did try and get round as many blogsites as I could (divided it by 1,000 – seemed to work!) – because I’m interested in how we talk, share and learn about this issue, and because I wanted to come back here and share some of what I’d learned.
As people started to write their posts I found…
We’re still finding our way to tell this story with confidence
Many people wrote that they weren’t sure if they should or could write – who were they to contribute to this debate? Some felt the need to make it clear they weren’t active campaigners – environmentalists, tree huggers – just citizen bloggers, expressing an opinion, a feeling or an idea. Some wrote that they feared a reaction, a loss in readership, by joining in this debate. And some experienced the direct effect.
That made me feel a little saddened and frustrated at the way the bigger story is going. Because the environment isn’t an issue that should belong to any one person or group or point of view. It’s the air that we breathe and the land that we stand on. It’s part of all of us.
But fortunately…
We’re finding different ways to tell it
We don’t just use words. We use pictures, poems, sherkus, humour, cartoons, personal histories to humanise dull subjects, month long campaigns, photographs of our own amazing corner of this planet we call home.
The environment is a pretty big concept. We all find our own way of linking it back to our own experience, our work, our passion, the things that concern us the most.
Which means…
We tell stories about people and places that inspire us
We tell stories about the source of our inspiration: about business leaders who are learning to make a big difference, about places that develop our emotional intelligence, about places that make us feel grateful, about wild places that fire up our hearts, about what we can see outside our kitchen window, or the feeling of peace and stillness we get by sitting quietly in our own backyard
And I reckon those places help to fire us up because…
We talk a lot about ways we can make a difference
We highlight practical action we can take: cutting back on showers, reducing our consumption of bottled water, saving ink and paper, recycling the materials we use at home, publishing with care for the environment, greening our business, tidying up our local environment, protecting our national parks, lining up our management and leadership values with a commitment to environmental stewardship
But for me what’s more interesting than the lists of practical action is the change – the shift in state or perspective – that the people who wrote them are trying to create. Because the other thing I remembered is that…
We tell stories to create different states
It lies at the heart of storytelling: we tell stories to evoke a change in state in the person who’s listening.
So we told stories about the importance of curiosity, of mindfulness, of trusting your intuition, of personal environmental action, of gratitude, of breathing your values into your work and your business, of stopping and being still, of developing a sense of place, and over and over again - of the belief that you can make a difference
And I guess those shifts in state, in perception, in awareness, might well be the learning from that one day that turns out to make the biggest difference
So what did I learn, after all, in just one day?
Plenty, was the best answer I got. Plenty
Blog Action Day took place on 15th October. Joanna Young was learning from JJL contributors and readers plus writers and learners around the blogosphere.
You can check out the 23 blogs she was following, or if you’re keen to learn more, delve into the 23,000 plus who contributed to the debate.
A writer's words, an editor's eye: Blog Action Day, publishing and the environment
Ample Aliveness: A day for gratitude
Brain Based Biz: Ram Shrivastava, CEO, walks the talk of sustainability
Chris Garrett: Noticing the world around us and Blog Action Day lost me subscribers
Coaching Wizardry: On mindfulness, the sun and the environment
Confident Writing: 20 ways to cut your words and help to save the planet
Dave Rothacker: What's your design? a sense of place
Emoms at Home: 10 green business tips to help prevent Global Warming
Entrpremusings: Rock, paper, scissors - how do we all win?
Freelance Switch: Freelance freedom - blog action day special
Levite Chronicles: Blog Action Day in the Backyard
Liz Strauss at Successful Blog: Personal environmental action
Make it Great: Blog Action Day
Managing with Aloha Coaching: Blog Action Day 2007 - Responsibility for your sense of place and The Environment and Managing with Aloha
My 3 boys and I: Blog Action Day
Monk at Work: Blog Action Day - leave that which makes you doubt
Ramblings from a glass half full: My passion for parks - a Blog Action Day rewind
Steve's 2 Cents: Blog Action day - environment
Student Linc: Blog Action Day
Success from the Nest: 5 reasons why home based entrepreneurship is the ultimate eco-friendly gig
The Clearing Space: Gratitude in pictures
The Giving Hands: month long campaign on the environment
Word Sell Inc: Our children need sustainable packaging





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