Right Makes Might by Dorothea Gaulden
Right Makes Might
Reviving Ethics to Improve Your Business
By Dorothea E. Gaulden, PhD.
ISBN10: 1933538864
ISBN13: 9781933538860
Format: Hardcover
Pub. Date: August 1, 2007
Publisher: Bridgeway Books
The
application of strong ethical practices will make a business more
successful in many different ways, writes Dorothea E. Gaulden in her
provocative book Right Makes Might: Reviving Ethics to Improve Your Business.
She describes the importance of becoming an ethical company for the
benefit of shareholders, employees, customers, and society in general.
The author also sets out a solution to the dilemma of how to become a
business that practices ethics as a way of life.
Dorothea
Gaulden begins her book with a discussion of the decline of ethical
values in all areas of modern life. Whether it's students cheating in
university courses, or executives in huge corporations engaging in
illegal and unethical practices to improve a short term quarterly
report, ethical behaviour is lacking in modern society. While painting
a gloomy portrait of today's society, Dorothea demonstrates clearly
that dishonesty provides at best a short term gain. As we see from the
current financial headlines, illegal and unethical corporate activities
are unraveling at an alarming rate. 
Dorothea
E. Gaulden (photo left) makes a powerful case for establishing strong
ethical practices as core company values. To achieve this goal,
business leaders must move far beyond the lip service paid to their
alleged codes of conduct. All too often, the ethical words are derailed
by tacit or even overt rewards for employees stepping outside those
best practice guidelines. Instead of active support of unethical
behaviour, good ethics must start at the top, by example. If leadership
involves facilitating change in company practices, then the
establishment of impeccable ethics is a good place to start.
With
so many industry leading companies in the financial and housing
communities, teetering on the edge of financial ruin, there is no
better example of the failure of unethical practices. They simply don't
work over the long term. When unscrupulous business techniques are
uncovered, the resulting loss of confidence in the company results in
its often very rapid demise. Regardless of the size of the
organization, the establishment and adherence to strong ethical
principle would have prevented disaster. At the same time, ethical
companies gain customers and clients because of their cleaner image.
For
me, the power of the book is the development of a program for
successful implementation of total ethical behaviour within a company.
The author's unflinching dedication to moral and ethical actions is
vindicated by current events within society in general, and the economy
in particular. Being ethical in business is demonstrated clearly as
being good business. People prefer to business with other people whom
they know and trust. A strong sense of ethics is essential to creating
and nurturing that trust. As we have seen in the business news,
unethical companies are failing at an alarming rate. On the other hand,
being ethical in your business pays.
I highly recommend Right Makes Might: Reviving Ethics to Improve Your Business
by Dorothea E. Gaulden for any business person who is serious about
incorporating ethics into their company culture. Ethics must become a
way of life for successful organizations in the future. This book helps
guide your business on that important high road to improved company
culture.
Read Right Makes Might: Reviving Ethics to Improve Your Business by Dorothea E. Gaulden, and feel good about how you conduct your business, and how you live your life.
Learn more at the author's website: http://www.sensiblesolutionshome.com
~ by Wayne Hurlbert
Wayne Hurlbert is the author of Blog Business World, and the host of Blog Talk Radio, where he chats with his guest
experts about business blogging, search engine optimization SEO,
marketing, public relations, and entrepreneurship topics that will help
your business grow.
Wayne had previously guest posted for Joyful Jubilant Learning's A Love Affair with Books 2007, reviewing Leaders’ Playbook, How to Apply Emotional Intelligence: Keys to Great Leadership by Reldan S. Nadler, Psy.D.



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